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WHO ARE WE?

Our website address is: https://ricafrica.com also referred to as “Ricafrica.com” or “Ricafrica”.

HOW DO WE USE YOUR DATA?

In providing your personal data you consent to Ricafrica.com using the data collected in order to meet our commitments to you and to provide you with the service you expect. We need your personal data for the following purposes:

  • To create your personal account at hm.com (e.g. your name and email address)
  • To process your orders (e.g. your name, address, date of birth and bank details)
  • To be able to send text message notifications of delivery status (e.g. your mobile phone number)
  • To be able to send you marketing offers such as newsletters and our catalogues (e.g. your email address, your name and your postal address)
  • To be able to contact you in the event of any problem with the delivery of your items (e.g. telephone number, address)
  • To enable us to answer your queries and to inform you of new or changed services (e.g. your email address)
  • To notify the winners in promotions (e.g. your email address, name, home address and telephone number)
  • Managing your account by carrying out credit checks (e.g. name, address, date of birth)
  • To be able to analyse your personal data to provide you with relevant marketing offers and information (e.g. name, buying habits)
  • To be able to validate that your are of legal age for shopping online (e.g. date of birth)

We will only keep your data for as long as necessary to carry out our services to you or as long as we are required by law. After this your personal data will be deleted. We cannot remove your data when there is a legal storage requirement, such as book keeping rules or when there is a legal ground to keep the data, such as an on-going contractual relationship.

Non-personal data is used as described above and in other ways as permitted by applicable laws, including combining non-personal data with personal data.

WHAT ARE YOUR RIGHTS?

You have the right to request information about the personal data we hold on you. If your data is incorrect, incomplete or irrelevant you can ask to have the information corrected or removed. Annually, you also have the right to request written documentation, free of charge, on the personal information we have on you on our account files. To request this document please write in to [email protected]

WHO HAS ACCESS TO THE DATA?

We do not sell your information to third parties. We do, however, share data with third parties when necessary to fulfill a transaction, complete a service, for administrative purposes, or when required by law. Any data that is forwarded to third parties is used to meet Ricafrica’s commitments to you. Ricafrica may also supply your personal data to organizations such as credit reference or debt collection agencies for the purposes of credit checks, identity checks, monitoring credit rating and debt collection. Additionally, we will share your data if such sharing is required by law or to protect against potential or suspected fraud. Also, if Ricafrica undergoes a merger, corporate reorganization, or all or part of our assets are sold or acquired by another party, your personal data may be shared. If you do not want us to share your personal data in these manners, please do not provide it to us.

WHAT DATA DO WE COLLECT?

This policy applies only to information collected on Ricafrica.com. We collect two types of information from visitors toRicafrica.com: (1) Personal data and (2) Non-personal data.

“Personal data” is information that identifies you personally, such as your name, address, telephone number, email address, and sometimes your Internet Protocol (IP) address. We may collect this information when you create a profile on our Sites, visit our Sites, or complete a purchase.

“Non-personal data” can be technical in nature. It does not identify you personally. Examples of non-personal data include the following:

  • Cookie — A “cookie” is a small text file that is saved to and during subsequent visits, retrieved from, your computer or mobile device. Ricafrica.com uses cookies to enhance and simplify your visit. We do not use cookies to disclose information to third parties. There are also third-party cookies on our Sites, which we use to collect statistics in aggregate form in analysis tools such as Google Analytics. Some of these cookies may track your behavior across multiple websites. There are two types of cookies persistent and temporary (session cookies). Persistent cookies are stored as a file on your computer or mobile device for a time period no longer than 24months. Session cookies are stored temporarily and disappear when you close your browser. We use persistent cookies to store your shipping country and shopping bag unless you log in. We use session cookies when to check whether you are logged in or not. You can easily erase cookies from your computer or mobile device using your browser. For instructions on how to handle and delete cookies please look under “Help” in your browser. You can choose to disable cookies, or to receive a notification each time a new cookie is sent to your computer or mobile device. However, please note that if you choose to disable cookies, you will not be able to take advantage of all features.
  • Web Beacons (also known as “clear gifs,” “web bugs” or “pixel tags”) — “Web Beacons” are tiny graphics with a unique identifier, similar in function to cookies, and are used to allow us to count users who have visited certain pages of Ricafrica.com and to help determine the effectiveness of promotional or advertising campaigns. In contrast to cookies, which are stored on a user’s computer hard drive, web beacons are embedded invisibly on web pages.
  • Demographic Information — “Demographic Information” may be your gender, age, zip code, geolocation data and interests, which you voluntarily provide to us on and through the Sites. We use this information to provide you with personalized services and to analyze trends to ensure the information provided by the Sites meet your needs. Please note that we also consider aggregated information, which is not personally identifiable, to be non-personal data.

The above list provides an example of the non-personal data that is collected via Ricafrica.com.

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